The studio strengthens its global footprint to empower creators and grow UGC-driven experiences.
Da-Nang — RIVRS, a leading game development and publishing studio pioneering immersive experiences and user-generated content (UGC), today announced the opening of its new Asia office in Da Nang, Vietnam. The expansion marks a major step in RIVRS’ international growth strategy, providing a hub to collaborate with talented creators across Asia and scale the studio’s publishing operations.
The Da Nang office will serve as the central point for RIVRS’ activities in the region, including game development, live operations, and support for UGC initiatives. The office is led by Aurélien Palasse, RIVRS’ newly appointed Managing Director for Asia, who brings 14 years of experience at Ubisoft in China and Vietnam across publishing, business, and marketing leadership roles.
“Our vision has always been to create experiences that empower communities and foster creativity,” said Romain Hubert, CEO of RIVRS. “Asia is home to some of the world’s most vibrant gaming communities and creators. Establishing a presence in Da Nang allows us to work even more closely with this talent, support UGC-driven projects, and expand RIVRS’ reach globally.”
“I’m thrilled to lead RIVRS’ expansion in Asia,” said Palasse. “The team in Da Nang will be at the heart of connecting creators, players, and partners across the region. RIVRS’ approach to user-generated content is a perfect match for the passion and creativity we see in Asia, and I’m excited to build new experiences that resonate with players everywhere.”
The Da Nang office represents RIVRS’ commitment to nurturing creative talent and scaling international operations while maintaining close ties with local gaming communities. This expansion complements the studio’s Paris headquarters and reinforces its strategy to become a global leader in community-driven gaming.
About RIVRS: Founded in 2021, RIVRS is a game development and publishing studio based in France and Vietnam, pioneering UGC gaming on platforms like Roblox and Minecraft®. Since raising €4M in 2024, the company has consolidated its European leadership and begun its international expansion in Asia. RIVRS designs and publishes innovative games played by millions while supporting the next generation of content creators through its internal teams, partnerships, and acquisitions. With the integration of AI technologies and a data-driven approach, RIVRS is shaping the future of gaming by building dynamic global communities.
